Catalyst is a learning and development organization with the mission of making learning fun and sticky for all learners. To enable this, they use various experiential formats in their training and assessments. Priti Agarwal, their founder wanted to increase their customer outreach through social media for growth in revenue and awareness for their unique L&D programs.
The Catalyst Training LinkedIn page saw a tremendous growth of over 500% followers within 4 months. Campaigns witnessed great organic attraction. Abstract campaigns were strategized and created for driving awareness among the HR & Training Heads on topics such as leadership skilling, unconscious biases and skill development.
Ads were designed and targeted to generate qualified leads of HR heads interested in experiential L&D programs being offered by ‘The Catalyst’. Ads resulted in an incredible number of impressions and interactions, finally swelling up the lead pool of ‘The Catalyst’. All formats of LinkedIn Ads like Inmail Ads, Sponsored Ads etc. were used to generate relevant leads.
A landing page was designed and developed for capturing prospective leads. It showcased the top L&D programs being offered along with reputation strengthening sections like testimonials, team members and previously served clients.
Other Case Studies
Lapalette is an online e-commerce marketplace that sells men’s and women’s apparels. They provide the fashion addicts with quality, choice, great prices and unique variety of clothes to help them amp up their style definition. In this competitive era, there are many online brands who compete to up their ante. Lapalette recognized the need for an exclusive platform that makes them stand out in the competition and partnered with Krenovate to increase their brand equity and online reach. They wanted an amazing e-commerce portal that elegantly portrays the brand’s objective as well as is a fully featured destination for the shoppers to shop endlessly.
Sara abode is a distributor which aims to provide eco-friendly and luxurious quality materials to build your abode. They cover the entire range of building activities and related services under one roof. They wanted a platform which is attractive in appearance and reflects elegance and luxury as well as better layout to accentuate their content and high-quality pictures. They wanted to create a site that makes them stand out amongst their peers and convert visitors into customers. Their website was simply a medium for them to promote Sara abode as one of the finest and reliable providers of high-quality structures and building materials.
Mobile App Development
Digital Collaboration Platform for Samajwadi Party and Members The Samajwadi party is a political organization which needed ‘Real-time digital experience’ for their members or volunteers by providing in-app member engagement. Simple to use, it is an app that helps online registration of new volunteers, reach the existing members effortlessly and to remain on top of the news. The solution required to be built on cross-platform technology and provide hassle-free operations, scalability and flexibility as the party grew. Apart from delivering a unified experience, the app has to be versatile to provide effective members management and live news feeds and event updates.