The Catalyst
Catalyst is a learning and development organization with the mission of making learning fun and sticky for all learners. To enable this, they use various experiential formats in their training and assessments. Priti Agarwal, their founder wanted to increase their customer outreach through social media for growth in revenue and awareness for their unique L&D programs.
Services Delivered
LinkedIn Marketing
The Catalyst Training LinkedIn page saw a tremendous growth of over 500% followers within 4 months. Campaigns witnessed great organic attraction. Abstract campaigns were strategized and created for driving awareness among the HR & Training Heads on topics such as leadership skilling, unconscious biases and skill development.
LinkedIn Ads
Ads were designed and targeted to generate qualified leads of HR heads interested in experiential L&D programs being offered by ‘The Catalyst’. Ads resulted in an incredible number of impressions and interactions, finally swelling up the lead pool of ‘The Catalyst’. All formats of LinkedIn Ads like Inmail Ads, Sponsored Ads etc. were used to generate relevant leads.
Landing Page
A landing page was designed and developed for capturing prospective leads. It showcased the top L&D programs being offered along with reputation strengthening sections like testimonials, team members and previously served clients.
Other Case Studies
Website Development
Blue Air
Blue Air is an enterprise that promotes air purifiers and their passion to provide pure air to every human led to the development of the world’s best air purification systems. Having a global presence they wanted a website that was visually appealing and that could communicate to their global customers correctly. They approached Krenovate to help them build a website to showcase their product range, as well as it should be functional and memorable.
Custom Theme, Roots.io, WordPress
Shades of India
Shades of India is a celebrated ethnic wear brand all across the world. Led by Mandeep Nagi and David Housego and a team that shares the vision and passion for Indian textiles. They are driven with a commitment to make textiles that become evergreen heirlooms to cherish, of simplicity paired with delightful charming details, and most importantly to bring out the beauty of traditional techniques.
The brand had a less than mediocre digital presence with their website running on an expired Drupal technology and nil e-commerce features & functionalities. With the COVID-19 pandemic bringing the retail sales to a complete halt, they were in dire need of an amazing e-commerce platform to serve their customers.
Landing Page, Logo Design
Travel Exotica
Travel Exotica is a travel planning organization that plans customized outdoor trips for families, schools, and corporates. Brightening days and embracing youth, they specialize in planning outdoor campaigning trips for schools. They even provide end-to- end customized solutions to corporates. They believe outbound training is an effective motivational method for employees. They wanted to improve their brand equity and online reach through a responsive and visually appealing website. The main strategy behind having a strong website was to increase the traffic and convert the visitors.