Catalyst is a learning and development organization with the mission of making learning fun and sticky for all learners. To enable this, they use various experiential formats in their training and assessments. Priti Agarwal, their founder wanted to increase their customer outreach through social media for growth in revenue and awareness for their unique L&D programs.
The Catalyst Training LinkedIn page saw a tremendous growth of over 500% followers within 4 months. Campaigns witnessed great organic attraction. Abstract campaigns were strategized and created for driving awareness among the HR & Training Heads on topics such as leadership skilling, unconscious biases and skill development.
Ads were designed and targeted to generate qualified leads of HR heads interested in experiential L&D programs being offered by ‘The Catalyst’. Ads resulted in an incredible number of impressions and interactions, finally swelling up the lead pool of ‘The Catalyst’. All formats of LinkedIn Ads like Inmail Ads, Sponsored Ads etc. were used to generate relevant leads.
A landing page was designed and developed for capturing prospective leads. It showcased the top L&D programs being offered along with reputation strengthening sections like testimonials, team members and previously served clients.
Other Case Studies
Elementor, Web Design, WordPress
An organisation with a two decade old legacy of delivering innovative and environment friendly polyurethane chemicals and solutions to their customers. Being in a niche industry of chemical trading, Saan Global wanted a website that summarized their B2B activities in creating world-class products. A website that connects with all website visitors but delivers the right message to value partners and primary stakeholders.
Landing Page, Google Ads
Flint Merchandising is a budding corporate gifting platform with its presence across major tier-1 cities of India. Having a vast range of items like home utilities, electronic items, stationery items etc. They have served a majority of top MNCs & corporate companies in India. They wanted to expand their reach for the Diwali gifting season in 2019 with a focus on home utilities and personalised branded items.
Mobile App Development
Digital Collaboration Platform for Samajwadi Party and Members The Samajwadi party is a political organization which needed ‘Real-time digital experience’ for their members or volunteers by providing in-app member engagement. Simple to use, it is an app that helps online registration of new volunteers, reach the existing members effortlessly and to remain on top of the news. The solution required to be built on cross-platform technology and provide hassle-free operations, scalability and flexibility as the party grew. Apart from delivering a unified experience, the app has to be versatile to provide effective members management and live news feeds and event updates.