Flint Merchandising is a budding corporate gifting platform with its presence across major tier-1 cities of India. Having a vast range of items like home utilities, electronic items, stationery items etc. They have served a majority of top MNCs & corporate companies in India. They wanted to expand their reach for the Diwali gifting season in 2019 with a focus on home utilities and personalised branded items.
The gifting industry in India is booming with online offerings. Big players like Amazon and Flipkart run campaigns on every single keyword related to the gifting searches. It was a tough task to filter out keywords of corporate gifting as it is quite a smaller subset of gifting keywords which is majorly ruled by personal gifting searches. A smart strategy which was used to overcome this tough problem, was to focus on keywords having words like ‘employees’, ‘office’, ‘staff’ etc.
Big, bold and image focussed webpage was conceptualised, designed and developed for Flint Merchandising. High quality real product images were used for each gifting section. Content was kept minimal and a floating CTA was integrated for fluent and swift navigation to the contact form. Images were routed through a CDN network for quick page loading. Pagespeed was super fast and smooth.
Google Search Ads
Ads were ranked above ads of big players like Amazon and Flipkart. A campaign that was pinpointed using Google My Business locations, fetched super accurate high quality leads. High number of leads were received for home utilities and personalised branding items, which was the goal from the start.
Other Case Studies
Edugain was the brainchild of two passionate people who wanted to create a system to help children enhance their mathematical skills. Their primary aim was to collaborate teachers, technologists and parents and thus share this system for everyone’s benefit. They wanted a platform to support their goal and hence they approached Krenovate to help them make a website that is better aligned with their brand direction, company culture and also concentrates on lead generation.
EduMentor is amongst Delhi’s largest Test Prep service providers. Training students for BBA Entrance Test, BBS Entrance Test, IIM-IPM Entrance Test, LAW Entrance Test and all other Undergraduate Entrance Tests of Management, LAW, Hotel Management, BCA and Mass Communication. Plagued with a slow, bad designed, structureless and a website under regular phishing attacks, the organisation was in dire need of a highly secured website with a modern design theme.
Sara abode is a distributor which aims to provide eco-friendly and luxurious quality materials to build your abode. They cover the entire range of building activities and related services under one roof. They wanted a platform which is attractive in appearance and reflects elegance and luxury as well as better layout to accentuate their content and high-quality pictures. They wanted to create a site that makes them stand out amongst their peers and convert visitors into customers. Their website was simply a medium for them to promote Sara abode as one of the finest and reliable providers of high-quality structures and building materials.