Edumentor
EduMentor is amongst Delhi’s largest Test Prep service providers. Training students for BBA Entrance Test, BBS Entrance Test, IIM-IPM Entrance Test, LAW Entrance Test and all other Undergraduate Entrance Tests of Management, LAW, Hotel Management, BCA and Mass Communication. Plagued with a slow, bad designed, structureless and a website under regular phishing attacks, the organisation was in dire need of a highly secured website with a modern design theme.
Services Delivered
Digital Marketing Strategy
Great data driven insights were shared with Edumentor post a detailed online search analysis. We helped them prioritise their course offerings based on results that showed BBA entrance exam coaching is the highest searched coaching across Delhi NCR. This exercise was also fruitful in determining the user flow and navigation, by drafting user personas of parents and students of senior school. Ideas like free sample papers, daily vocab and learning resources turned out to be great useful additions in attracting online visitors to register for coaching classes.
UX Research
There are 100 million+ students that go through the undergraduate admissions process in India. Data sets and fields are scattered as every university and college has its own admission process. Our UX experts with great thought planned out a common structure and database architecture to showcase entrance examination details from universities and colleges across the nation. A simple admin panel was also planned for daily updates like ‘Word of the Day’ and daily quizzes. An automatic center locator facility was also planned as Edumentor has a whooping 32 centres across New Delhi itself.
UI Design
Design of the website is clean and up-market. Intuitive and fresh color palette combined with flat and modern design elements brings out a great user interface. Spectacular slides have been designed in the top opening slider of the website. Colors have been used to highlight and focus on key programs and sections of the website.
Web Development
WordPress powered website, that is able to handle dynamic updates like ‘Daily Vocab’, ‘Quizzes’ and ‘Daily Downloads’. The great user experience can be felt with the intuitive navigation. Design has been matched pixel-to-pixel by our developers. A truly outstanding website in the exam coaching industry.
Other Case Studies
Mobile App Development, Mobile App Design
Diet Kitchen
Diet Kitchen, an endeavor from a popular restaurant to cater to its customers around the clock with wholesome dietary food, assisted by an easy-to- manage application. Managing a hectic life and taking care of the daily dietary needs of an individual could be a task in itself. Coming to the rescue, Diet Kitchen wanted to make the fulfillment of basic requirement of healthy food easy to access. The solution to be offered needed to be easy to navigate, highly responsive and intuitive at the same time. Keeping cross-platform functionality in mind, the application was developed to offer seamless service to the customers who could access the features from any device and be equally satisfied. The services of Diet Kitchen were to be well communicated in an easy flowing way, making the user experience delightful.
Custom Theme, Roots.io, WordPress
Shades of India
Shades of India is a celebrated ethnic wear brand all across the world. Led by Mandeep Nagi and David Housego and a team that shares the vision and passion for Indian textiles. They are driven with a commitment to make textiles that become evergreen heirlooms to cherish, of simplicity paired with delightful charming details, and most importantly to bring out the beauty of traditional techniques.
The brand had a less than mediocre digital presence with their website running on an expired Drupal technology and nil e-commerce features & functionalities. With the COVID-19 pandemic bringing the retail sales to a complete halt, they were in dire need of an amazing e-commerce platform to serve their customers.
Landing Page, Linkedin Campaigns
The Catalyst
Catalyst is a learning and development organization with the mission of making learning fun and sticky for all learners. To enable this, they use various experiential formats in their training and assessments. Priti Agarwal, their founder wanted to increase their customer outreach through social media for growth in revenue and awareness for their unique L&D programs.