StartUp Movers is a business services platform dedicated to help people who want to easily start and grow their business at an affordable cost. Started in January 2014, it has the mission of making it easier for Entrepreneurs to start their business. Since then it has helped to start and operate thousands of businesses by offering a wide range of business services.
Focussed keyword collection and analysis was carried out for searches related to new business registration all over India. More than finding relevant keywords, dedicated efforts were made to single out negative keywords, so that budget spending is highly targeted and optimised. Ad group formation was also carried out at this stage. For 30-40 relevant keywords, more than 1100+ negative/irrelevant keywords were identified. This exercise also helped in setting up the right bids range for all ad groups.
A new age and modern design was created for the Startup Movers. Registration processes for various organisation types were explained with beautiful infographics. Comparison charts were designed and developed for quick and easy decision making. A list of FAQs with structured forms were helpful in collecting highly qualified leads. The landing page had a lightning fast page speed that helped in achieving top ad ranks.
Google Search Ads
A formidable 9% CTR accompanied with 100 weekly conversions, the campaign brought in a good amount of business registration leads for Startup Movers. Conversion rate was above average hovering well over 10% constantly during the course of the campaign. A successful campaign altogether.
Other Case Studies
Noida International University
Noida International University (NIU) is one of the top universities in Delhi NCR that wanted to revamp their website to better communicate with the prospective students. Other than this, they also wanted an easy-to-use, flexible and distinct content management system.
Custom Theme, Roots.io, WordPress
alt+ is a London-based organic health supplements organization. An organization, driven by research and science, proving the huge health benefits that organic supplements possess. More than selling online, they focused on putting out good content that would help people understand, the true value that organic supplements can bring to their daily lifestyle. Additionally, an e-commerce platform for selling their products.
Elementor, Web Design, WordPress
Khaitan Public School
Khaitan Public School is a world-class center for activities that go beyond classrooms. They focus on inculcating 21st century skills to make their students productive global citizens. Their school board felt these values were not getting represented in their old website, and wanted a fresh and sustainable look that represented the wide array of curriculum and international facilities the school offers each student.