CA Xpert
CAxpert is a one stop shop for accounting and taxation needs. They can make any business accounts in Tally or QuickBooks and ensure that they have access to their accounts 24/7. They also provide solutions for e-filing Income Tax Returns, GST and TDS. Their internal team had a bad experience running ad campaigns and had wasted a lot of time and effort during the process. Their founder approached us for qualified lead generation.
Services Delivered
Keyword Analysis
Over 1,00,000+ keywords were collected and filtered to structure ad groups for Google Search Ads. The exercise resulted in highlighting the list of services people actively search on Google. Since CAXpert offers a gambit of services, it helped them structure their servicing team based on the plan derived for running ad campaigns.
Landing Page
Beautiful landing pages were designed and developed for each campaign focusing on a particular service. Content copy that was persuasive combined with the high speed page performance, helped the ads get ranked higher for a particular keyword. The intuitive design created trust and motivated them to sign up for the various services.
Online Tax Calculator
The only online income tax calculator for all citizens of India. This was a masterpiece, developed by the Krenovate team. Tax calculation in India is a very complex procedure. Looking at the high amount of searches for income tax calculator, both our team and the team of CAXpert was determined to ease this problem for everyone.
The result was a very easy-to-use, automated and online tool to calculate the income tax of any Indian citizen. Covering over 1000+ rules and tax slab conditions, it was flawless and super amazing as it calculated all taxes accurately and instantly.
Google Search Ads
300+ weekly qualified leads, a whopping 25% CTR and super low cost leads was the highlight of the search campaigns that we ran for the services of CAXpert on Google. Ad rank was constantly in the top three, and impression share was above 70%, a tremendous number considering the highly competitive financial services market of India.
Other Case Studies
Web Design, Landing Page
Edugain
Edugain was the brainchild of two passionate people who wanted to create a system to help children enhance their mathematical skills. Their primary aim was to collaborate teachers, technologists and parents and thus share this system for everyone’s benefit. They wanted a platform to support their goal and hence they approached Krenovate to help them make a website that is better aligned with their brand direction, company culture and also concentrates on lead generation.
WordPress
Sara Abode
Sara abode is a distributor which aims to provide eco-friendly and luxurious quality materials to build your abode. They cover the entire range of building activities and related services under one roof. They wanted a platform which is attractive in appearance and reflects elegance and luxury as well as better layout to accentuate their content and high-quality pictures. They wanted to create a site that makes them stand out amongst their peers and convert visitors into customers. Their website was simply a medium for them to promote Sara abode as one of the finest and reliable providers of high-quality structures and building materials.
Elementor, WordPress, WooCommerce
Schools2U
India’s biggest school marketplace for parents and schools. Schools2U is an online platform for helping parents apply to multiple schools at the click of a button. Search, select and apply to schools without a hassle. The highest school aggregator, helping schools increase their admission numbers. A complete online school admission solution.