Alt+
alt+ is a London-based organic health supplements organization. An organization, driven by research and science, proving the huge health benefits that organic supplements possess. More than selling online, they focused on putting out good content that would help people understand, the true value that organic supplements can bring to their daily lifestyle. Additionally, an e-commerce platform for selling their products.
Services Delivered
Content Strategy Development
Extensive keyword research and analysis were done to identify the top health problems faced by people worldwide. We built a standardized content model for generating content on all health topics. Also, making sure that the content generated is SEO optimized from the start. The UX research team also designed high-fidelity wireframes. The wireframes built a strong foundation for the design team and gave them ideas & intuitive design concepts that can be integrated into the website design.
WordPress & WooCommerce Development
The website architecture was planned as per the design. Custom WordPress development involving generating custom-post-types and building relationships among them was critical to the smooth functioning and management of the website. A bespoke design was beautifully hand-coded on a custom theme by our expert WordPress developers using the SAGE starter theme framework by Roots.io. WooCommerce was also customized as per the design. 3rd party integrations for payment, shipping, invoicing, and email marketing were integrated by our team proficiently.
Maintenance & Manuals
Detailed and easy-to-follow admin panel management manuals were created by our project team for a smooth handover to the admin team of Alt+. The project is under continuous development and deployment for the upcoming phases. Development and staging servers have been set up for synchronized tech development and deployment. Regular software updates and server reviews are undertaken weekly for the smooth running of the website.
Other Case Studies
Elementor, Web Design, WordPress
Saan Global
An organisation with a two decade old legacy of delivering innovative and environment friendly polyurethane chemicals and solutions to their customers. Being in a niche industry of chemical trading, Saan Global wanted a website that summarized their B2B activities in creating world-class products. A website that connects with all website visitors but delivers the right message to value partners and primary stakeholders.
Custom Theme, Roots.io, WordPress
Shades of India
Shades of India is a celebrated ethnic wear brand all across the world. Led by Mandeep Nagi and David Housego and a team that shares the vision and passion for Indian textiles. They are driven with a commitment to make textiles that become evergreen heirlooms to cherish, of simplicity paired with delightful charming details, and most importantly to bring out the beauty of traditional techniques.
The brand had a less than mediocre digital presence with their website running on an expired Drupal technology and nil e-commerce features & functionalities. With the COVID-19 pandemic bringing the retail sales to a complete halt, they were in dire need of an amazing e-commerce platform to serve their customers.
Landing Page, Logo Design
Travel Exotica
Travel Exotica is a travel planning organization that plans customized outdoor trips for families, schools, and corporates. Brightening days and embracing youth, they specialize in planning outdoor campaigning trips for schools. They even provide end-to- end customized solutions to corporates. They believe outbound training is an effective motivational method for employees. They wanted to improve their brand equity and online reach through a responsive and visually appealing website. The main strategy behind having a strong website was to increase the traffic and convert the visitors.