Startup Movers
StartUp Movers is a business services platform dedicated to help people who want to easily start and grow their business at an affordable cost. Started in January 2014, it has the mission of making it easier for Entrepreneurs to start their business. Since then it has helped to start and operate thousands of businesses by offering a wide range of business services.
Services Delivered
Keyword Analysis
Focussed keyword collection and analysis was carried out for searches related to new business registration all over India. More than finding relevant keywords, dedicated efforts were made to single out negative keywords, so that budget spending is highly targeted and optimised. Ad group formation was also carried out at this stage. For 30-40 relevant keywords, more than 1100+ negative/irrelevant keywords were identified. This exercise also helped in setting up the right bids range for all ad groups.
Landing Page
A new age and modern design was created for the Startup Movers. Registration processes for various organisation types were explained with beautiful infographics. Comparison charts were designed and developed for quick and easy decision making. A list of FAQs with structured forms were helpful in collecting highly qualified leads. The landing page had a lightning fast page speed that helped in achieving top ad ranks.
Google Search Ads
A formidable 9% CTR accompanied with 100 weekly conversions, the campaign brought in a good amount of business registration leads for Startup Movers. Conversion rate was above average hovering well over 10% constantly during the course of the campaign. A successful campaign altogether.
Other Case Studies
Mobile App Development, Mobile App Design
Diet Kitchen
Diet Kitchen, an endeavor from a popular restaurant to cater to its customers around the clock with wholesome dietary food, assisted by an easy-to- manage application. Managing a hectic life and taking care of the daily dietary needs of an individual could be a task in itself. Coming to the rescue, Diet Kitchen wanted to make the fulfillment of basic requirement of healthy food easy to access. The solution to be offered needed to be easy to navigate, highly responsive and intuitive at the same time. Keeping cross-platform functionality in mind, the application was developed to offer seamless service to the customers who could access the features from any device and be equally satisfied. The services of Diet Kitchen were to be well communicated in an easy flowing way, making the user experience delightful.
Website Development
Noida International University
Noida International University (NIU) is one of the top universities in Delhi NCR that wanted to revamp their website to better communicate with the prospective students. Other than this, they also wanted an easy-to-use, flexible and distinct content management system.
Custom Theme, Roots.io, WordPress
Shades of India
Shades of India is a celebrated ethnic wear brand all across the world. Led by Mandeep Nagi and David Housego and a team that shares the vision and passion for Indian textiles. They are driven with a commitment to make textiles that become evergreen heirlooms to cherish, of simplicity paired with delightful charming details, and most importantly to bring out the beauty of traditional techniques.
The brand had a less than mediocre digital presence with their website running on an expired Drupal technology and nil e-commerce features & functionalities. With the COVID-19 pandemic bringing the retail sales to a complete halt, they were in dire need of an amazing e-commerce platform to serve their customers.