The Catalyst
Catalyst is a learning and development organization with the mission of making learning fun and sticky for all learners. To enable this, they use various experiential formats in their training and assessments. Priti Agarwal, their founder wanted to increase their customer outreach through social media for growth in revenue and awareness for their unique L&D programs.
Services Delivered
LinkedIn Marketing
The Catalyst Training LinkedIn page saw a tremendous growth of over 500% followers within 4 months. Campaigns witnessed great organic attraction. Abstract campaigns were strategized and created for driving awareness among the HR & Training Heads on topics such as leadership skilling, unconscious biases and skill development.
LinkedIn Ads
Ads were designed and targeted to generate qualified leads of HR heads interested in experiential L&D programs being offered by ‘The Catalyst’. Ads resulted in an incredible number of impressions and interactions, finally swelling up the lead pool of ‘The Catalyst’. All formats of LinkedIn Ads like Inmail Ads, Sponsored Ads etc. were used to generate relevant leads.
Landing Page
A landing page was designed and developed for capturing prospective leads. It showcased the top L&D programs being offered along with reputation strengthening sections like testimonials, team members and previously served clients.
Other Case Studies
Custom Theme, Roots.io, WordPress
Shades of India
Shades of India is a celebrated ethnic wear brand all across the world. Led by Mandeep Nagi and David Housego and a team that shares the vision and passion for Indian textiles. They are driven with a commitment to make textiles that become evergreen heirlooms to cherish, of simplicity paired with delightful charming details, and most importantly to bring out the beauty of traditional techniques.
The brand had a less than mediocre digital presence with their website running on an expired Drupal technology and nil e-commerce features & functionalities. With the COVID-19 pandemic bringing the retail sales to a complete halt, they were in dire need of an amazing e-commerce platform to serve their customers.
Elementor, Web Design, WordPress
Edumentor
EduMentor is amongst Delhi’s largest Test Prep service providers. Training students for BBA Entrance Test, BBS Entrance Test, IIM-IPM Entrance Test, LAW Entrance Test and all other Undergraduate Entrance Tests of Management, LAW, Hotel Management, BCA and Mass Communication. Plagued with a slow, bad designed, structureless and a website under regular phishing attacks, the organisation was in dire need of a highly secured website with a modern design theme.
Landing Page, Google Ads
CA Xpert
CAxpert is a one stop shop for accounting and taxation needs. They can make any business accounts in Tally or QuickBooks and ensure that they have access to their accounts 24/7. They also provide solutions for e-filing Income Tax Returns, GST and TDS. Their internal team had a bad experience running ad campaigns and had wasted a lot of time and effort during the process. Their founder approached us for qualified lead generation.