Travel Exotica is a travel planning organization that plans customized outdoor trips for families, schools, andcorporates. Brightening days and embracing youth, they specialize in planning outdoor campaigning trips for schools. They even provide end-to- end customized solutions to corporates. They believe outbound training is an effective motivational method for employees. They wanted to improve their brand equity and online reach through a responsive and visually appealing website. The main strategy behind having a strong website was to increase the traffic and convert the visitors.

FEATURES

RESPONSIVE

Integration with an external system to support the booking facility

SEO FRIENDLY

The website was SEO friendly to attract more visitors and higher the site ranking

LIGHTER & FASTER

The website design was in line with the company’s goal, reflecting adventure and travel in color scheme and layout

SAFE & SECURE

The site includes links to all the firm’s social media platforms.

USER EXPERIENCE & DESIGN

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While working for this project our developers were motivated on creating a website that conveyed adventure and travel in the entire theme. We made use of high-quality pictures to create a beautiful journey, yet remain functional, simple, and intuitive for the end-users. The company focuses on outdoor trips and thus the color theme selected was earthy. ‘Keep it simple’ was the only main concern of the clients so that their visitors can quickly book the package and spend less time browsing and more time traveling.

THE RESULT

A beautiful and visually appealing website was created for all the travel enthusiasts, the design and theme of which was inspired by nature. We helped the firm translate their adventurous outdoor trips into a beautiful custom website that truly represented their brand’s direction and company culture. The colors and tones embody travel while embracing the visitors travel curiosity. Bold and clear display of packages was done, the categories were highlighted individually for easy navigation. The focus was on reducing the booking complexities that presenting the main information quickly.


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